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Safeguarding your entrepreneurial innovation

Intellectual Property safeguards entrepreneurs' creations, fostering competitive edge, market value, and opportunities for funding and partnerships.


Intellectual property (IP) refers to creations of the mind, such as inventions, literary and artistic works, symbols, names and images used in commerce. IP is protected by various legal mechanisms, such as patents, copyrights and trademarks, which allow creators to gain recognition or profit from their works and innovations.

For entrepreneurs and start-ups, IP is a strategic asset that can help them differentiate themselves from competitors, increase their value in the marketplace, access sources of funding and collaboration, and defend their competitive space. It is therefore essential for entrepreneurs to understand the basic concepts of IP and how to manage it properly.

Some key aspects of IP for entrepreneurship


A patent is an exclusive right granted for a technical invention that provides a novel solution to a problem. The patent allows the owner to prevent others from using or exploiting his invention without his consent for a limited period of time (usually 20 years). In return, the owner must disclose the technical details of the invention to the public in the patent document. Patents can be a tool for protecting innovative or improved products or processes that have industrial application and commercial potential. Patents can also be used to demonstrate a company's ability to innovate, to attract investors or partners, to generate revenue through licensing or transfer, or to gain access to relevant technological information.


A trademark is a distinctive sign that distinguishes a company's products or services from those of others. A trademark can consist of words, logos, colours, shapes or other graphic or sound elements. A trademark gives the owner the exclusive right to use it and to prevent others from using it without permission for identical or similar goods or services. A trademark has an indefinite life as long as it is regularly renewed and effectively used in the marketplace. Trademarks can be a key element in creating corporate identity, building customer trust and loyalty, differentiating from competitors and expanding the market.

Trade secrets 

Trade secrets are confidential information that has commercial value because it is not known to the public or competitors. Trade secrets can range from formulas, designs, processes or methods to financial, commercial or strategic data. Trade secrets do not require any registration or formality for their protection, but do require reasonable measures to maintain their confidentiality. Trade secrets have an unlimited duration as long as they are kept secret. Trade secrets can be a way of protecting a company's know-how and competitive advantage without having to disclose it to the public.

As you can see, IP and entrepreneurship must go hand in hand to ensure the success of a vital part of the process. It is therefore essential to understand the scope of our rights and obligations as creators in order to realise the full potential of our ideas.

Good luck with your venture!

Photo by Andrea Piacquadio on Pexels

Author Gabriel Espinoza

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